Customer Reference Messaging

 

The power of reference is undeniable—and unavoidable!

There’s no getting around it. Now more than ever, we live in a customer reference-driven world. And VMDnet understands this.

Face it. In our online world people are talking about your company, your products and your services. And when we say people—we mean thousands of them. Maybe even hundreds of thousands of them. They do it through online…

Online community forms
Social media platforms
Client review sites
YouTube videos
And the list goes on!


Why create a Customer Reference Program?

Because peer-level advice drives today’s decision making

Your clients and prospects are becoming more interconnected every day. And this trend is only going to accelerate. Unlike just a few years ago, disconnecting from the chatter is now much more of a challenge than finding an Internet connection.

This means communication is instant. Gaining industry advice and opinions from respected online influencers happens at the speed of a few mouse clicks. But this doesn’t have to be alarming.

Instead, you can turn it into marketing gold. You can do it by creating a surplus of highly-satisfied customers who are willing to be loyal advocates for your company.

A robust customer reference program designed and implemented by VMDnet will:

Drastically reduce the time your sales executives spend chasing down references
Turn customer reference into a unified and highly-cohesive program
Pinpoint your strongest source of references while minimizing less productive ones
Close gaps in references for specific industries/products and geographic areas
Speed up sales cycle closings, which increases your number of wins

The most powerful selling tool you have is the voice of a satisfied customer.

VMDnet will turn these voices into a unified force that delivers significant results.

Back to Top